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WHY Report

January 19, 2017

Lousy Ads Are Ruining The Online Experience

why-lousyads.jpgThe advertising-supported model online is broken, and is threatening the whole online content experience with it. It’s no easy task to either make money online as a publisher or to advertise your product in a world where attention is so fleeting and divided. But the current system of ad-supported web content isn’t working for readers and viewers. It needs to be reset.

 

The alternative is elusive.

Media Advertising

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